As with most things on the internet related to Google, what Google wants, they usually get.
In this instance we are talking about a secure web.
It sounds like a good idea and now Google is taking steps to encourage everyone to move in that direction.
From earlier this year, the Google Chrome browser would identify all pages like login forms and other pages requiring passwords and credit card numbers were flagged as “Not Secure”
This was done as a gentle nudge to website owners that Google would like all pages on the internet to be secure. (Secure in this context means that the pages are protected by SSL or Secure Sockets Layer, and information passed between your computer and the website is encrypted so that anyone snooping on your communications couldn’t read it)
To further this objective, it is reported that in October all pages with forms in them (and if you include a signup form on every page, then all pages will be flagged) will be marked as not secure if the page is not secured using a SSL certificate.
The end goal is that all website across the internet will be secure and any without SSL certificates will be highlighted as being insecure.
From a trust perspective it is important to make sure you move to SSL relatively quickly
To this end we will be ensuring all of our clients’ websites are protected by SSL and we are going through this process at the moment.
If your site is not SSL protected, you need to talk to your host or webs designer about getting it done.