Google Site Maps – The next big thing?

Well there have been a few changes going on at Google over the last few months. With the recent algorithm change (That’s how they rank all of the sites on the web) and an overhaul of some of the pages at Google.

Also, a new tool has appeared to help you get your site indexed.

“Google Sitemaps is an easy way for you to help improve your coverage in the Google index”

With the advent of blogs (like this one), one of the differences in getting noticed is that when you create some new content in a blog, it notifies a number of Glog directories of the fact and they then come and see what is here (sometimes called a “ping”)

Google Sitemaps is similar in that you are telling Google what pages you want indexed and which are more important than others.

One benefit of this is that if you have pages generated from a database or shopping cart, this will make them easier to index.

Also you can tell Google how often they are updated.

One obvious benefit to Google is as the internet swells in size, the computing power needed to index everything there is to index is immense.
This method of the webmaster defining what is important could significantly lessen the amount of information that is waded through at Google Headquarters.

It is only a BETA at this stage and so will be interesting to see how it is adopted, but as with most things Google, if it is going to influence how you are ranked, then it will be a good idea to make the most of it.

I’ll keep you up to date with how our experience with Sitemaps go.

Till next time….


MSN : Trying to be more relevant

MSN is trying to get relevant.

Search Engines are only as good as the results they provide and Google overtook the other major search engines because of this.

The holy grail of organic searches (Those are the ones that are not biased by paying ads) are the algorithms that the search engines use. Googles algorithm is made up of over 100 different factors to maesure the relevancy of your website.

They are jealously guarded and internet specialists spend plenty of time trying to work it out.

Now MSN has announced a new method of making their results better than the competition.

Will this help in their battle to win extra visitors to their site? Or will Google resist any moves by improving their own offering?

I think Google is a little too far ahead in the race to be pegged back, as they will have enough time to counter any changes.

However, from an internet marketing point of view the better the responses returned by the search engines the better it is for the websites involved.

So there is plenty on the plate for webmasters and owners alike and MSN look like they are gearing up for a fight.

Thats all for now…